C.E.S. Interview: ASUSTek’s Jonney Shih on Computer Displays

International Consumer Electronics Show

Mirror, mirror on the wall, who’s the most digital of them all.

When Jonney Shih dreams of the future, he thinks of tapping his finger on his bedroom mirror and turning it into a television and a computer screen. Mr. Shih is the chairman of ASUSTek, the giant Taiwanese company whose Asus brand has been among the most creative in developing computers in different shapes and sizes.

The Eee PC line from Asus has been a pioneer in very low cost, small notebook computers. But it also offers desktop computer the size of a paperback book, and computers built into touch screen flat panel displays that can be hung on a wall. And at the Consumer Electronics Show in Las Vegas this week, it showed a prototype of a computer built into a keyboard. It will be paired with a wireless device that will turn a high-definition television into the computer’s monitor.

As Mr. Shih envisions the future, families will want to surf the Web and watch Internet video on televisions

“Today, the family crowds around a small PC screen when they are sharing digital media and getting on the Internet,” he said. “In the living room, it should be more convenient to use the big screen.”

Didn’t Microsoft fail at this vision with WebTV, I asked. Now the technology is much better, Mr. Shih replied.

To Mr. Shih, there’s no reason to stop at the TV.

“To make the whole digital home possible, in the eventual state every wall becomes a display,” he said, “The mirror should become a screen.”

Why?

“Because you want to blend it into your life,” he explained. “You already watch the mirror.”

And how will you control all these screens?

In Mr.Shih’s view, as likely as not, it will be on a cellphone. And the company is working on a low-cost smart phone called the Eee Phone.

“That Eee phone may become an interactive control,” he explained. “The whole digital network is the key.”

Read our full coverage of C.E.S. at www.nytimes.com/personaltech.

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More toys for grown up boys. Thats what the world needs right now ,isnt it – a TV and a Computer and your living room to turn into a giant screen

“””he said, “The mirror should become a screen.”

Why?

“Because you want to blend it into your life,” he explained. “You already watch the mirror.”””

Mirror mirror on the wall,
show me television and cable ,
show me all,
Add thousands in credit card debt to me,
So I can get this HDTV fancy.
Add some internet to it,
While I ponder do I really need it all.

The line between visionary and lunatic is really, really thin sometimes. There is something very creepy about the notion of every wall, mirror, whatever, becoming a display.

I like the idea of walls that have some kind of technology incorporated to allow them to light up or change color — but walls are backdrops and barriers. This sounds like a giant step toward commercializing the home atmosphere. It breaks commerce (the old technologies of radio and TV) out of their boxes and potentially allows marketers to rent a residential wall and brand it for a period of time.

(I’m also willing to consider that he meant “any wall” rather than “every wall” … for the sake of humanity!)

I like being able to access the internet on my phone. It has become pretty indispensable in the short amount of time that I have had that capability… But my hall mirror? What do I need to know so badly I can’t walk over to the laptop, my phone, my TV, or my desktop? Does this mean my mirror will flash ads for wrinkle creams or acne creams (based on my age) or tell me when I should be out at a movie or what I should watch on TV if I stay home? When does this cross the line from digital lifestyle to digital life?